Are You Ready to Raise More for Your Small Nonprofit?

Does this sound familiar?

You stepped into the nonprofit world driven by a vision and a heart full of passion. 

But soon, the reality dawned on you: fundraising isn't just a part of the job—it's a significant part. 

In the whirlwind of wearing multiple "hats," the challenge of securing funds can feel like an uphill battle.

But here's the silver lining: your resourcefulness and determination are your greatest assets. 

And now, you're on the brink of unlocking the secret to fundraising success.

The Power of Individual Contributions

Your Untapped Goldmine

Donations from individual community members are the foundation of an effective fundraising strategy. Why? Because that’s where the bulk of all charitable giving (64%) comes from. That's over $319 billion a year flowing directly from individuals to causes that touch their hearts.
Pie Chart of Annual Charitable Contributions

Why Start Here?

Individual donor campaigns are not just about the volume; they're about flexibility and impact. 

These contributions often come without the restrictive conditions of grants, allowing you to channel funds where they're needed most. 

Cultivating individual donors boosts your visibility and builds a community of supporters who are as invested in your mission as you are.

If you’re not tapping into this, you’re missing out on a huge funding opportunity for your organization. But you're in the right place; I can help you get started. 

Introducing the 3M Framework

Message, Multiply, Maintain


    "Message" is the foundation of your fundraising efforts. It's about articulating the heart and soul of your nonprofit's mission in a way that resonates deeply with potential donors and supporters. This part of the framework focuses on crafting a fundraising message that resonates and inspires action using evidence-based messaging techniques proven to encourage donations.


    The “Multiply” phase is about turning passive support into active engagement. During this phase, we focus on empowering your community to become a dynamic force for your cause. You’ll build a team of 10 volunteer Mission Movers to each raise $20 from 10 people. When you leverage this multiplier effect, your initial $2,000 fundraising goal will be easy to reach. It's not just about raising funds; it's about creating a community around your mission.


    In this final phase of the 3M framework, you’ll learn how to maintain and grow your results by building on this initial fundraiser. The "Maintain" phase is critical in turning the success of your current campaign into a springboard for future efforts. It's about nurturing the relationships you've built, continuing the engagement with your fundraising team and donors, and keeping the momentum of your campaign alive even after it officially ends.

Ready to raise more with the 3M Framework?

Tap into sustainable impact with this on-demand course, designed to empower nonprofit leaders to secure their crucial first $2,000 from individual donors in just 4 weeks.

    1. Lesson 1: Cultivating an Impact-Centered Fundraising Mindset

    1. Crafting Compelling Messaging

    2. Creating Engaging Content

    1. Lesson 1: Brainstorm People to Join Your Fundraising Team

    2. Prepare to Launch

    3. Execute a Successful Campaign

    1. Closing the Campaign

    2. Next Steps

    1. Preparing to receive and process donations

About this course

  • $297.00
  • 9 lessons
  • 10 on-demand videos
  • Workbook, templates, and examples
  • Downloadable e-book

This program is ideal for ...

  • Emerging Nonprofit Leaders

    Individuals who have recently founded a nonprofit or are in the early stages of development.

  • Staff Members & Volunteers

    Staff members or volunteers at small nonprofits who may not have a dedicated fundraising team.

  • Board Members

    Board members seeking to better understand fundraising strategies to actively support their organization's efforts.

Meet Your Instructor

Sheena Sullivan

Sheena Sullivan is a nonprofit executive director, a Ph.D. Candidate in Organizational Development and Leadership, and the founder of New Era Nonprofits. With 15+ years of experience, she has a track record of success in previous roles, including Executive Director at Coal Creek Meals on Wheels and Co-Founder & Executive Director of the Southwest Suburban Immigrant Project. Sheena brings a wealth of experience in leading cross-functional teams, increasing revenue, and developing community outreach strategies. She specializes in nonprofit leadership, organizational development, and strategic innovation. Throughout her career, Sheena has proven her ability to support leaders and organizations in achieving transformational growth. Sheena holds a Master’s in Social Work specializing in Leadership and Development in Social Services and a Post-Master’s Certificate in Nonprofit Management and Philanthropy, both from Loyola University Chicago.

What sets this program apart?

Many fundraising consultants and coaches come from backgrounds where they were part of well-resourced organizations capable of affording dedicated fundraising staff. 

If this course has caught your eye, it's likely because you're at a stage where hiring a specialized fundraiser isn't feasible. 

I've been in your shoes—starting my first nonprofit without the means to hire a fundraising expert and taking on a director role at a small nonprofit where I wore all the hats. 

This course is crafted from those experiences, tailored for someone who, like me, has had to manage every facet of their organization. 

It's designed with the understanding and empathy of someone who's been in the thick of it, aiming to provide practical, accessible solutions for those who are doing it all.

Your Transformation

This isn't just a course; it's a transformational journey that empowers you to harness the power of individual donations, ensuring your nonprofit doesn't just survive but thrives.

  • Confidence in Fundraising: Say goodbye to the uncertainty and embrace a proven strategy that delivers results.

  • Sustainable Growth: Secure a steady stream of resources to expand your programs and deepen your impact.

  • A Vibrant Community of Supporters: Cultivate a network of donors who are not just contributors but true believers in your cause.

  • Empowerment to Do More: Free up your time from constant fundraising to focus on what matters most—your mission.

Closed for Enrollment

Add your email address to the list, and we'll notify you of the next enrollment round.

Thank You